The entire myth about the rarity and scarcity of diamonds, and the pricing model that has been created in the last 100 years: it's changing. As a vertically aligned house that grows, cuts and polishes diamonds, and makes its own jewelry, ALTR is able to offer the consumer a value never seen before in the diamond industry.
LGD are disruptive, fascinating and growing fast: from a $150M industry in 2017, this category is expected to breach the $1B mark in 2020. All this and more in my discussion with Fox Business' Liz Claman
